1. Manifesto: A party must have an attractive manifesto which must be focused on tackling the needs of the electorates to gain enough popularity that will guarantee the party’s victory in an election
2. Campaign: A party must carry out an extensive campaign to educate the electorates and also win popularity.
3. Spread of Membership: Membership of a political party must be open to all classes of people regardless of religion, tribe, sex or affluence. This will help to popularize a party and enhance its chances of victory in any election.
4. Access to Funds: The availability of funds also determines the success of a political party.