FACTORS TO CONSIDER WHEN CHOOSING A PARTICULAR CHANNEL OF DISTRIBUTION

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  • The nature and type of goods to be bought
  • The quantity of goods to be bought
  • The demand for the goods and its perishability
  • The purchasing power of the retailers.
  • The urgency of the goods.
Others are Viewing:
  1. CHANNEL OF DISTRIBUTION
  2. PROBLEMS OF DISTRIBUTION IN NIGERIA
  3. ROLES OF GOVERNMENT AGENCIES IN PRODUCT DISTRIBUTION IN NIGERIA

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