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IMPORTANCE | FUNCTIONS OF A P.R.O. — Commerce Keypoint

IMPORTANCE | FUNCTIONS OF A P.R.O.

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  1. The P.R.O. is the image-maker of an organization.
  2. He provides useful information about an organization to the public.
  3. He offers advice to the management of an organization based on the public feelings.
  4. He creates and promotes goodwill and friendly relation between a firm and the general public.
  5. He organizes exhibitions on behalf of an organization
  6. He receives and hosts visitors to an organization
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