Disadvantages of Advertising

  1. It sometimes leads to increase in sales costs.
  2. It lures people to buy goods they are not ready to buy
  3. It encourages immoral behaviour i.e. drinking and smoking.
  4. It sometimes results to false personality image and moral exploitation.
  5. It sometimes misleads people due to fascinating claims they make.
  6. Large firms embark on intensive advertising that results in ‘driving away smaller firms out of the market.

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